Hinge is testing a cheaper subscription plan with extra filters and custom location boundaries, Match Group said on its Q3 2026 earnings call. Aimed at women and price-sensitive users, the tier comes as Hinge earns nearly twice Tinder’s revenue per payer but has far fewer paying users. Paying users rose 23 percent to 2.3 million, and Hinge direct revenue grew 19 percent to $221 million.
